One to Grow On
Site animations are achieved without Flash, keeping it trim and easy to maintain. High quality fonts delivered via the Google Font API and consistent global elements highlight the many ways to connect with Tradewinds.
A handy Store Locator uses Google Maps to help visitors find Tradewinds products, while Twitter and Facebook integration lets fans share their love of the real brewed tea with social networks. Fans can like the brand as well as individual flavors, and see how the fanbase is growing.
Tradewinds new Facebook and Twitter presences set the brand up for growth, and will propel a “real moments” campaign to include user generated content in the near future.
“We knew we would need a strong online presence for Tradewinds … we felt that [Springbox] had a deep understanding of our business and a vision for how to bring the Tradewinds brand to life.”
Charla Adams
Brand Marketing Manager