Springbox Develops 18 International Websites for Premiere Global Services, Inc.
Austin, TX — Apr 16, 2009
Proving once again that the web fosters powerful connections around the world, leading interactive marketing firm Springbox has launched 18 websites for client Premiere Global Services, Inc. (NYSE: PGI), including sites for Western Europe, the Nordics and Asian countries.
For Premiere Global, the new websites are part of the company’s focus on enhancing sales and customer service in European and Asian markets. Over the past six months, Premiere Global has seen the demand for international audio and Web conferencing increase as more U.S. companies look to collaborate virtually and cut travel costs.
With Premiere Global, Springbox’s international web design efforts have encompassed content direction, revised architecture, revamped page designs and final code development — renovating a full slate of international websites to align with Premiere Global’s brand standards. Springbox also supervised translation services to ensure that linguistic and cultural nuances were successfully incorporated, clearing a path for effective message delivery worldwide.
“The 18 global websites launched with Springbox, allows Premiere Global to achieve global consistency as we market and operate communications technologies which enable customers to reduce travel costs, paper consumption and more,” said R. Scott Harris, Vice President, Global Online, Premiere Global Services, Inc.
These international initiatives blossomed from the agency’s work with the Premiere Global's corporate site in the United States and the successful launch of five Nordic sites. Along the way, Springbox found efficiencies to assist in developing Premiere Global’s wide array of web properties to meet both regional and overarching business goals and timelines.
“From project management all the way to development, our team’s efforts have helped bring consistent branding and messaging to the entire international family of Premiere Global websites,” said Springbox account supervisor Luke Hejl. “We’re helping our client demonstrate their truly global reach.”
Springbox’s efforts in the international sphere will continue with the development of six additional international sites for Japan, Australia, Hong Kong, Singapore, Malaysia and New Zealand.
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