Get to know the people who make Springbox an exceptional agency. What Inspires You? is a series of posts that offer insight into our talented and creative staff. 

Paige Lurie

Account Executive

What did you do before joining Springbox?
I'm very excited to be a part of the Springbox team. Before joining the agency, I focused on the AT&T account at GSD&M's Idea City and the Dell account at Schematic. I was the account manager on the YELLOWPAGES.COM account, leading the development and implementation of many successful online banner campaigns. I also had the opportunity to support production of two Olympic TV spots that aired during the 2008 Beijing games.

Where do you find inspiration?
Traveling is my inspiration. I enjoy venturing to new places and trying different things. During college, I studied abroad at the University of Seville in Spain and was able to immerse myself in the Spanish culture, visit the crazy monkeys in Gibraltar and surf in Lagos, Portugal. By widening one’s horizon you are able to take so much more in. 

Which websites have inspired you recently?
We'reAllFans.com
This site was developed by Chiat and is truly engaging. It illustrates the voice of the fan in an artistic manner.

Anthropologie.com
Provides an easy, convenient shopping experience. And let’s be honest: I have a slight addiction to the clothes from Anthropologie.

Which trends in interactive are you currently paying attention to?
Anything and everything social media related. Technology today has fundamentally changed how brands and their audiences communicate, not just online but across all mediums. Interactive thinking is at the heart of this. I’m an avid social media follower, paying particular attention to Facebook and Twitter trends and how companies are using this information.